INNOVAZIONE CULTURALE, INNOVAZIONE TECNOLOGICA E SUCCESSO DELL'IMPRESA

INNOVAZIONE CULTURALE, INNOVAZIONE TECNOLOGICA E SUCCESSO DELL'IMPRESA

RAPPORTO OASI 2021

RAPPORTO OASI 2021

INTERNATIONAL STRATEGY

Managing Companies in the Global Economic System

Regular Price 38,00 € Special Price 36,10 €

TipologiaLibri

Autore: Lucia Miaria Giuseppina , Valdemarin Stefano

CollanaBUP

Pagine223

Data pubblicazione18 dic 2021

Reparto: Economia , LIBRI

SKU/ISBN:  9788899902810

In a global economic system marked by continuous changes, companies should adapt their strategies to successfully manage international activities. On one hand, strategic decisions play a key role in detecting and seizing international opportunities. On the other hand, global shifts have a strong impact on every type of company and organization, regardless of their size and degree of internationalization. Focusing on the most relevant issues in the international development of companies, the book proposes theoretical models and managerial tools to successfully tackle global challenges. Each chapter relies extensively on figures and tables to make concepts accessible and is accompanied by a set of questions to review key notions and check learning outcomes. For this reason, the book is designed to be used at different levels, by different readers: from professors and students in undergraduate and post-graduate programs at universities and business schools, to managers and entrepreneurs aiming to internationalize their company and facing global challenges.

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